If you’re in business and have a website set up, then the way to get your business to grow is by getting website visitors. A website visitor can convert to a lead and then to a loyal customer, which is what an online business is all about. There’s likely to be a market for what you do, but how do you get more website visitors and improve your website visitor count?
You can read our previous post on 5 Guidelines for Exceptional Web Design, Usability, and User Experience.
Tracking and checking how many website visitors you have had is important, which is why a website visitor tracker or website visitors counter can be a good idea. You can see how many visitors come to your website, how many convert, and also monitor your website unique visitors with website visitor tracking software or a free website visitors check.
The problems that many businesses face isn’t necessarily about creating a website, but getting people to find you and to actually drive some traffic to your site. There are online marketing tricks that can help website visitors numbers, but if they haven’t proved fruitful up to now, there are some other things to think about. Here are some proven ways to drive traffic to your website and improve your website visitor count and improve the numbers on your website visitors checker.
Good Search Engine Optimization (SEO)
If you don’t have a grasp on SEO, then you are doing your business a disservice. It is important to learn and know about the ins and outs of SEO so that you can do the right kinds of things that will help get you more traffic.
Having an understanding of SEO can really help your results, as you will be using keywords that are specific to what you do, so people find your site and stick around. Backlinks are important too, but they need to be quality ones. These can be generated through the content of your own, as well as backlinks from other high-ranking sites.
Content is king
As long as you are creating great content on your website through a blog, then you will keep getting visitors coming back for more. The better the content is that you produce, the more visitors will keep coming back, and the more they will share the content and interact with it.
Using different kinds of media is a really good idea for your website. Plus, having video content on a site like YouTube can help to drive free organic traffic/visitors to your site. Google loves to showcase YouTube content, and really, YouTube is a search engine all of its own. Which is why creating and sharing video content can be a good idea, and then you can use it and embed it on your own site too. Video content, especially if quick and concise, can really have an impact.
Use Email Marketing
If you haven’t been using email marketing for your online business so far, then it is something that can be simple to put into place. You can promote offers in this way, which will help website clicks and will also mean that you have a list of people ready to share things with. This can be a great tool for lead generation and conversion, and it can help your website’s sales funnel in a big way. So start to build up an email list if you haven’t been doing so already.
It isn’t just enough to have great content out there and just hope that people find it. For it to do well and aid traffic to your site, then you need to be proactive. One of the best ways to help increase your website traffic or visitors is to use social media channels. You can use the channels to promote your blog posts, offers, and new products. There are a number of channels to use, but if you have a business that is particularly image-focused, then Pinterest and Instagram can be great ways to generate traffic or get more visitors.
Keywords are important for online content. Do you know what keywords your website is currently ranking for? Targeting some long-tail keywords can help you be found quicker because people rarely search for one or two words; they will search for a small phrase or sentence.
As a result, if you’re not targeting long-tail keywords as part of your SEO efforts or your paid search, then you will be missing out on some website traffic. For creative and state-of-the-art website design for an eCommerce business, do get in touch with us at tedbree.com to see how we can help.
In conclusion, creating, updating and managing websites is what we do, and it could help to take your website to the next level and help boost your website traffic.